👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet. 👀 if you're reading this, your website project isn't booked yet.

Hi, I'm Mac — founder of Avispa Design Studio, Showit web designer, and the person your website has been waiting for. I build strategic, story-driven websites for women who are done playing small and ready for a digital presence that actually reflects the level they're operating at. No templates. No fluff. Just intentional design that works.

She Started a Business. Then She Built One.

The Story Behind the Studio

I didn't take the traditional path. I started this business as a single mom who had just dropped out of college  not because I had it all figured out, but because I needed to build something on my own terms. I had a son to take care of, a vision I couldn't shake, and a whole lot of determination to make it work.

What started as a survival move turned into something I genuinely love. I found that I had a gift for taking someone's brand — their story, their offers, their vision — and turning it into a website that finally said what they'd been trying to say all along.

And somewhere along the way, I realized that this work wasn't just about design. It was about giving women the kind of online presence that commands attention, builds trust, and opens doors. The kind of presence I wish I'd had when I was starting out. That's why Avispa exists. Not just to build pretty websites but to build tools that empower women to grow, show up, and be taken seriously online. Every project is personal to me, because I know firsthand what it means to build something from nothing and need it to work.

our values

Transparency
No gatekeeping, no hidden fees. From pricing to process, you'll always know what to expect — because clarity builds trust, and trust builds better work.
Accessibility
Great design and strategy shouldn't be reserved for big budgets or industry insiders. We create tools and experiences built for real-life business owners.
Story-Driven Design
Your brand isn't just a logo — it's a story. We design websites that reflect your voice, connect with your audience, and move people to take action.
Empathy Process
We get what it's like to build with limited time, energy, or support. That's why we design with real people in mind — not just personas or perfect-case scenarios.
Strategy First
Pretty without purpose? Not here. Every design decision is rooted in strategy — from the layout to the copy to the user journey. Your website should work with you.
Transparency
No gatekeeping, no hidden fees. From pricing to process, you'll always know what to expect — because clarity builds trust, and trust builds better work.
Accessibility
Great design and strategy shouldn't be reserved for big budgets or industry insiders. We create tools and experiences built for real-life business owners.
Story-Driven Design
Your brand isn't just a logo — it's a story. We design websites that reflect your voice, connect with your audience, and move people to take action.
Empathy Process
We get what it's like to build with limited time, energy, or support. That's why we design with real people in mind — not just personas or perfect-case scenarios.
Strategy First
Pretty without purpose? Not here. Every design decision is rooted in strategy — from the layout to the copy to the user journey. Your website should work with you.

Here's What I Know for Sure

The women who come to Avispa aren't looking for a pretty website just to have one. They're looking for something that finally feels like them — something that communicates their value before they ever get on a call, attracts the right people without them having to chase anyone, and makes saying yes feel easy for the clients they actually want.

That's exactly what we build. And if that's what you've been looking for — you're in the right place.

about our studio

Branding

Logo files are the easy part. This is the thinking underneath them who you're for, what you sound like, how it should all look turned into an identity you can actually use.

Visual identity built on purpose, not on trend.

🖋️ Primary and secondary logo suite
🎨 Color palette and type system
📖 Brand guide you'll actually open
🎉 Launch graphics for the reveal

The Brand + Build

The full identity and the full website, done together so nothing gets lost in translation. One process, one point of contact, one launch.

Everything, in the right order.

What you get

🖋️ Complete brand identity
🖥️ Full website design and build
🎉 Launch graphics for the reveal
🗓️ One combined timeline, no handoff gaps

What you get

branding

web design

strategy

The Mini Website

For businesses that need to be findable and credible without a ten-page build. A few considered pages, written and designed to do one job well: turn visitors into inquiries.

A small site that says the right things.

🖥️ Up to three pages, designed and built
📱 Mobile-ready from day one
✏️ Copy guidance for every section
🎥 Walkthrough video at handoff

The Foundation

The pages your business actually needs designed and built on Showit, with real thinking behind every section instead of a template filled in.

The core pages, built right the first time.

What you get

🖥️ Up to five pages, designed and built
✏️ Copywriting support throughout
🔍 SEO fundamentals in place
🎓 Training so you can run it yourself

What you get

branding

web design

strategy

The Full Scope

A seven-to-ten page website designed from scratch over five to six weeks. We start with strategy, not swatches then design, build, and launch a site that carries its weight in your business.

The whole site, from blank page to launch day.

What you get

📐 7–10 pages, designed from scratch
🛠️ Full design and build on your platform
🚀 Launch support when it goes live
🗓️ A 5–6 week timeline, start to finish

The Site Review

You don't need a rebuild to get more out of your website. I go through your site page by page and send you a recorded walkthrough of what's working, what isn't, and what to fix first in plain English, in order of impact.

A trained pair of eyes on the site you already have.

🎥 Recorded video walkthrough of your site
📋 Prioritized fix list, ranked by impact
✏️ Copy and design notes for every page
🤝 Working session upgrade at the $397 tier

What you get

branding

web design

strategy

The $397 tier includes everything above, plus a live working session we get on a call and fix the biggest items together, so you leave with changes made, not just a to-do list.

Ready to Build Something You're Actually Proud Of?

Your story deserves a website that tells it well. Let's talk about what that looks like for your brand.